The author starts with a confession of a modest goal (enrich talks at the office water coolers) and then proceeds to reveal his decades of research on human cognition -how we make decisions, choices and memories. There are two systems, he posited, one conscious and slow and involved, the other devoted to jumping to conclusions, mostly subconsciously. The book fleshes two characters(System 1 & System 2) who embody these systems and we get to understand their individual traits and the dynamics of their interaction.
This cognitive model also helps explain illusions such as anchoring, non regressive predictions and overconfidence. The operative model of our mind makes us susceptible to these biases and in most cases we are not even aware of it.
This is an extremely smart book, quite balanced in building its case and discussing the implications of the result. It requires attentiveness to work through the various experiments illustrated in the book to explain the different theories and ideas. Also sometimes you need to summon personal experiences to evaluate if the theory explains your individual behavior.
In the course of reading the book, there were times when the book seemed to decode my motivation for action or inaction in my daily decision making.
In the course of reading the book, there were times when the book seemed to decode my motivation for action or inaction in my daily decision making.
If you are trying to make sense of the 2016 US presidential election, the book provides very useful framework to interpret human rationality, gains & losses perception, biases and data interpretation.
Human existence is defined by our mortality, rationality and emotionality ; our societies are shaped by the sum total and in turn feedback to the individual. Don’t worry the book doesn’t indulge in such convoluted logic, this is just my random musing inspired by the book.
This is a well researched and logically articulated book. I am in complete awe of Daniel Kahneman's work, with his focus on understanding individual decision making, he has developed a framework for institutional decision making and public policy discourse.
As I flipped the last page, the one thought that surfaced in my brain was what am I going to do about it, now that I know how ‘it’ works?
I guess just stop and look closely whenever I press 'Submit'!(and submit,,,)
No comments:
Post a Comment